Promotional Pitch To Investors - Draft

The King Edward Residency & Art Agency (also known as KERAA) is a new and upcoming institution which supports and promotes artists all over the world. Our facilities and high level services are dedicated to professional, skilled artists who require studio space, residency and career building experience.

While the cost to maintain and keep the insitution running may be high, a majority of our income will come from the price of tuition and residential fees. There are also ten planned exhibits and shows within the year to promote and raise money for charitable programs as well as a portion going into our residency. We also plan to lease paintings and artworks to large coorportate offices and organizations, to have our artists work featured in their buildings.

As it is the first year for KERAA, advertisting will play a significant role in promoting and getting awareness out there for our institution. The areas in which we have decided to advertise are divided into two categories, advertising for the residency and advertising for the featured artists. When advertising for the residency we decided on large visual advertisements which will be placed in public areas around the city. We decided to incorporate public, site specific advertisements on billboards, public benches, and bus stop shelters. By placing them in such public and traffic heavy portions of the city, we hope to achieve recognition by both pedestrians and drivers. We have also decided to create segments and commercials on both television, radio and online to approach those who do not travel to these busy areas. These will also help promote the residency to a much further audience. For the featured artists in our residency, we thought that it was best to promote them more strictly in art inspired magazines such Avenue Calgary, CanadianArt, Galleries West and Calgary Culture. These magazines play a significant role because they are aimed towards an early audience based on the close proximity and region of our residency.

Sorry if it's poorly written and short but I can't really think of much else to say right now based on the notes I took.